Drum Corps International, the world leader in producing and sanctioning touring marching music competitions, today announced that its dynamic and award-winning World Championships television program will be broadcast on ESPN2 this fall. This is the first prime-time broadcast of the program on commercial television and it will be available to more than 88 million households.
The two-hour program is tentatively scheduled to air on Tuesday, September 6, 2005, from 9:00 PM to 11:00 PM, Eastern time. Dates and times are subject to change. Additionally, the program will be rebroadcast later in the year as two one-hour specials. Airdates and times will be announced when available.
“Drum Corps International wanted to bring its exceptional television program to as many people as possible, in prime-time, so that we can have a large audience watching the program simultaneously, regardless of where they live,” said Dan Acheson, executive director of Drum Corps International. “ESPN2 is available in over 88 million households and more than 80 percent of all U.S. households, and can certainly help us to achieve that goal.”
The broadcast, a mainstay on public television stations for the past 30 years, will feature highlights from the 2005 Championships in Foxboro, MA. The highlights will be drawn from the competitive performances of the elite corps competing for the coveted Drum Corps International championship trophy. Included in the telecast will be “behind-the-scenes” features, providing captivating insights, profiles and perspectives of this highly competitive and unique display of world-class athleticism and extraordinary musical talent.
Units participating in the Drum Corps International World Championships are comprised of up to 135 members between the ages of 13 and 22. This specific focus on youth meshes well with ESPN2’s objective of targeting young adults ages 18-30. “This is one the major reasons that we believe ESPN2 is a solid programming partner for us,” added Acheson. “We are pleased to have this opportunity to showcase our premiere performers and performances in this outstanding outlet.”